Advertising campaign in Singapore that shows past toys still working thanks to their batteries

The Gray advertising agency has developed a project for Duracell consisting of images that recreate situations when least disturbing, in which children appear playing with their favorite toys, while older ones watch them from the window (as if they were angry that they were relegated).

I have been more shocking than effective, although it remains to be seen if the battery company increases its sales in Singapore, the country where the advertising action takes place.

Well-accomplished environments and neat children who are in their role, and they look suspiciously at those gadgets of the past They still work thanks to the batteries.

It is not an advertisement that I like, although I recognize the creativity of the one who has devised it, I do not like it because I prefer more informal and messy game environments, and also I prefer several children playing together even if they make more noise, but this is 'flour from another sack'.

And by the way, don't forget to recycle the batteries correctly, because if they make the devices last long, I don't want to think about its lasting effects on the environment.

Video: Tesla Model S for Kids: Battery-powered Ride-on Car by Radio Flyer (April 2024).